Ohayo Manchester

Case Study

Ohayo Manchester is a Blog and Facebook group set up to promote Mancunian tourism to a Japanese market. The name translate’s as ‘Good Morning Manchester’ and was decided upon in order to provide future options to extend to other areas of the country.

The logo design was stylised to appear like a rosette award which could be given to each tourist location reviewed. It also included the red and white colours from the Japanese flag along with a star rating system that could be customised per review.